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Phase 1 Project Report. Now Published
New research released at the Bank of England today reveals that adopting a ‘Plain Numbers Approach’ doubled the number of people who understood customer information
We helped Aviva to ensure their customers can make informed decisions
“It has been particularly beneficial to work with Plain Numbers, taking their advice and guidance to achieve an outcome we are sure will be well received by our customers.””
Numbers shape what people understand, how they make decisions, and who they trust.
Get them right, and you can unlock a whole new level of clarity, confidence, and connection with your customers. We can show you how.