Plain Numbers unlocks a whole new level of communication
We help organisations to communicate numbers in a way people actually understand.
If you’re only focusing on words, you’re only halfway there. Mastering how you communicate numbers unlocks an untapped superpower, turning your team into super-communicators who can connect with customers in a whole new way. Because when numbers make sense, everything else falls into place.
Why Plain Numbers?
It’s the right thing to do.
Everyone deserves to understand the information they’re given – especially when it affects their money, lifestyle, or future. Clearer numbers mean fairer, more understandable communication, so your customers can make informed choices with confidence.
It’s the right thing for your business
Confused customers are frustrated customers. When people understand what you’re telling them, they’re more likely to trust you, less likely to complain, and far more likely to stay loyal.
It keeps you on the right side of regulation
Clear communication isn’t just good practice – it’s a requirement. From financial services to utilities and beyond, regulators expect businesses to present information in a way customers can understand. Getting numbers right means staying compliant and showing that you are doing the right thing for your customers.
“Our customers rely on us to provide them with information in a way that allows them to make informed decisions. By working with Plain Numbers we’re able to take a step back and look at what we’re sending and ask ourselves, is it clear what we want the customer to do? Are we providing context and narrative around the numbers and data we’ve used? Our partnership is invaluable.”
Does it work?
Independent research consistently shows that applying the Plain Numbers Method to communications can double the number of customers who understand a communication.
Our method has far-reaching applications. Consider the number of letters and emails we all receive; websites we buy from and apps we download. For most, if you don’t understand the numbers, you don’t understand the communication overall.
Our research shows that there is huge potential to communicate numbers in a better way and by doing so, significantly increase customer understanding.
We work with over 40 organisations to supercharge their communications and make them easier for their customers to understand.
See how we can help you to make numbers key to how you communicate.
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Training
Interactive training sessions that make communicating numbers easier and more effective.
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Support
Get tailored communications support and advice whenever you need it from your Partnership Manager.
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Certification
Show customers and regulators that you’re serious about clear communication with the Plain Numbers Mark.
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Community
Gain exclusive access to events, content and the latest insights.
We work with forward- thinking organisations investing in customer understanding
Plain Numbers works across a wide range of sectors – particularly those with strict legal, regulatory and mandatory requirements.
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See why banking, pension and insurance firms work with us to improve customer understanding and meet their Consumer Duty obligations.
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Energy and water firms want to deliver standout customer service and recognise the power of effective communication.
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Check out how charities, government bodies and others can make numbers work for them.
“I have thoroughly enjoyed my experience with Plain Numbers. The trainers couldn't emphasise enough how willing they are to help our organisation with our Plain Numbers work. Any feedback was always very supportive and constructive.”
Plain Numbers Practitioner, Utility Regulator
“It has been particularly beneficial to work with Plain Numbers, taking their advice and guidance to achieve an outcome we are sure will be well received by our customers.””