Plain Numbers Partners with Policy Expert
Policy Expert, the UK’s leading personal lines insurtech, has become a Plain Numbers Partner, underscoring their commitment to enhancing customer understanding of financial terms and numbers. Over the next three year, this partnership will improve the communication of numbers within insurance documents, ultimately leading to even more favourable outcomes for Policy Expert’s customers.
Acknowledging the complexities often associated with understanding insurance documents and making informed decisions, Policy Expert has proactively partnered with Plain Numbers to address these challenges head-on.
Leigh Holley, Group Head of Marketing at Policy Expert said, "At Policy Expert we care deeply about our customers' understanding of their policies and it’s something we’ve championed for years through various campaigns. With our new partnership with Plain Numbers, we're elevating our efforts to new heights. By making our explanations, tables and documentation even clearer, we're striving to ensure all our customers know exactly what they're buying, what they’re covered for, what happens if they make a claim and which cover is best for their financial situation."
As part of this partnership, key members of the Policy Expert team will begin specialised Plain Numbers training to learn the Plain Numbers Approach. This course is designed to illuminate the common struggles people face when dealing with numbers and financial concepts. Participants will gain practical tools and strategies grounded in evidence-based practices. Notably, in randomised control trials, the Plain Numbers Approach, on average, doubled the number of people who could understand a communication.
Founded in 2011, Policy Expert provides simple, transparent and fair home and car insurance to over 1.4 million customers, and has achieved rapid growth while consistently delivering best-in-class service. The company has won multiple awards for its products and customer service. From the outset, Policy Expert aimed to redefine the insurance landscape and recognised that insurance can be more confusing than it needs to be. Their commitment to prioritising customer understanding is evident in their collaboration with Plain English to ensure clarity and conciseness in the words. With nearly half of the adult population struggling to understand numeracy beyond primary school levels, Policy Expert recognises the pressing need to extend this clarity to numbers as well. This new Partnership will enable them to go even further on this mission.
At Plain Numbers, we seek Partnerships with firms that align to our values, are committed to supporting customer understanding and strive for positive customer outcomes. We see Policy Expert as a fantastic addition to our growing community of Partners and are thrilled to contribute to their commitment to improving customer comprehension. We look forward to working together over the next three years and supporting their customer's journey.
Ben Perkins, Director of Partnership & Services at Plain Numbers, said, “Plain Numbers is all about clearer communication of numbers so that people can better understand the choices they face in life. Insurance is an important part of people’s finances and making informed decisions is vital. We welcome Policy Expert as a new Plain Numbers Partner and are excited to help them take their existing work to be clear with customers even further. We’re confident that together we will help even more customers make decisions around their insurance that work best for them.”