The ABI extend their Advisory partnership with Plain Numbers.

We’re delighted to announce that the Association of British Insurers (ABI) has extended its Advisory Partnership with us after a highly successful three years.

With ten ABI members now working as Plain Numbers Partners, we’re reaching even more customers in the sector—helping to ensure that numbers are communicated clearly and fairly to drive better customer outcomes.

The ABI’s continued collaboration with Plain Numbers reflects the insurance and long-term savings sector’s commitment to putting consumers at the heart of their work and improving the way customers engage with financial information.

Some of what our partners and ABI members have achieved so far.

Supporting general insurance:

·  Direct Line Group has improved the clarity of key online customer journeys, including their Green Flag vehicle breakdown cover.

·  Admiral has achieved Plain Numbers Certification for their fees and charges document, benefiting around seven million car and home insurance customers annually.

Supporting pensions:

·  Fidelity International was the first in the sector to achieve Plain Numbers Certification for their ‘Wake Up’ pack, which plays a crucial role in helping customers engage with their retirement planning.

Supporting health:

·  Bupa has embraced the Plain Numbers Method to enhance clarity for their health insurance customers. They’ve applied these principles to key areas such as:

• Explaining no claims discount

• Providing easy-to-understand quotes

• Giving customers clearer payment schedules

 These are just a few examples, alongside these we’ve also helped firms communicate the benefits of increasing pension contributions, explaining salary sacrifice and bonus exchange schemes, and notifying customers of changes to their funds.  

Looking ahead

We’re proud of the progress our partners have made and look forward to continuing our work with ABI and its members to make financial information clearer, fairer, and easier to understand.