Jaja becomes first credit provider to join the Plain Numbers Community

Jaja Finance, a digital lender, has become the UK’s first credit card provider to partner with Plain Numbers.

The partnership aims to help its customers better understand their credit card bills and make informed spending decisions.

As part of the initiative Jaja’s employees will take part in our Plain Numbers Practitioner training programme, to develop and improve the way numbers are communicated to customers. 

Jaja’s team will be learning to apply an approach which has demonstrated that it can double customer comprehension. This will help ensure the financial health of customers while safeguarding responsible lending.

We’ll then be working together to achieve certification for Jaja’s communications. Certified documents are those which reach the highest clarity in terms of the way that numbers are presented.

At a time when consumers across the country continue to feel the squeeze as the cost-of-living soars and economic uncertainty intensifies, Jaja’s new three-year partnership with Plain Numbers is a commitment to helping customers understand and manage their finances.

David Chan, CEO at Jaja Finance said: “Millions of adults across the UK struggle with understanding numbers and it is our job, as a responsible lender, to ensure that we give our customers the help, support and tools they need to fully understand their financial situation which will inform their spending decisions.

“Our partnership with Plain Numbers means we can make a difference to our customers’ understanding of their bills and help improve their financial wellbeing.”

Mike Ellicock, CEO &  Co-Founder of Plain Numbers said: “We are absolutely delighted to welcome Jaja to the Plain Numbers Community. We’re excited by the clear alignment between our mission and Jaja’s aim to simplify the credit card experience. With consumers facing difficult financial decisions at the moment, it’s more important than ever to help them make informed choices. Thanks to Jaja’s commitment to this partnership, we can help their customers do exactly that.”

You can learn more about JAJA on their website.